Video Tutorial: Email Footer Options

Free email marketing advice: Always let people unsubscribe. This prevents you from being marked as Spam. (Annoyed readers tend to push the Spam button.) You can also use an email footer to allow clients to change their email marketing preferences -- like, if they want to update their email address or choose to receive your newsletters more often.

Also available is a Comments Box. Why are your customers unsubscribing? Stop wondering and let them tell you. Track bounce rates and cancellations so you can learn more about what your clients need. This tutorial will help you select and apply the footer options that best suit your email marketing needs.